Happy Birthday! 100 years of Maybelline New York!

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Can you believe it? I guess most of us have at least one Maybelline product in our make up collection and for me, they were basically my introduction into the fascinating world that is make up – and this huge brand just turned 100 years old!
And Maybelline took this chance to have a few birthday parties around the globe and I was lucky enough to be able to attend with my friend Anji from SALZ TOKYO who brought me along! ♥

The event was also held to introduce Maybelline’s new mascara, which will come out in Japan in August, so the whole 2nd floor dedicated to the mascara with beautifully arranged displays and you could even try it out!
The first floor was arranged as the brands history floor, the 3rd floor was a dance floor and the top floor was a whole lab where you could apparently create your own lipgloss and more.

But I could probably go on for ages, so I’ll better just leave you with the photos!

《日本語は下の方にあります!》

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Anji and me used the moment and took some photos of her amazing looks on the famous Scramble Crossing in Shibuya before heading the the event.
Make sure to check out her blog!

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Shawl – goa, Shirt – H&M, Jeans – DIY (originally UNIQLO)
Cut-out Shoes – STACCATO, Bag – 3.1 Phillip Lim, Hat – EMODA
(quite similar to this look to be honest) 

 


メイベリン100周年!

この間は友達 のアンジと一緒にメイベリンの100周年記念イベントに参加させていただきました。

小学6年生ぐらいからメイベリンのアイライナーをきっかけに私の中にメイクの世界が広がり始めました。その日から1日も外せずにアイラインを引いて生きてきたのでとても大切な出会いでした。

そのメイベリンが100年の誕生日を迎えました!!

とても綺麗でオシャレな会場に ブランドヒストリーフロア、新商品のマスカラのためのフロア、 ダンスフロア、 ラボフロアという並びで 素敵なパーティーを開催を開かれました。

8月に出る新商品のマスカラを試すこともできて、ボリュームも長さもぱっちり出るし パケージのデザインも綺麗だし 是非ピックアップしたいと思います。

ダンスフロアにはメイベリンの愛されてるマスカラたちをイメージされたビスケットとマシュマロのようなスイーツも置かれて、 私が愛用してるRocket Volumeのイメージスイーツをチョイス! とても美味しかったです♥

参加させていただいてありがとうございました♥

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2 Responses
  • UK2Tokyo
    June 25, 2015

    This sounds like a fun event :D, I can’t believe they’re 100 years old!! :O And loving your outfit as usual!

    • tired of tokyo
      June 27, 2015

      It was!! It was one of the nicest events I went to, the location was just breathtaking!❤️

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